14 Facebook Groups For Your Inbound Marketing

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Facebook, Group, Comm, Community

 

We all face many of the same challenges as marketers.

If you’re not sure if you’re doing something right when working on an email campaign or writing new content, you can always consult a more experienced colleague or research the best practices online.

If you’re feeling isolated while working on marketing, know that you are not the only one.

There are numerous online communities for marketers that can be found on Facebook.

There being so many Facebook groups makes it challenging to decide which ones to join.

Here are the best Facebook marketing groups that you can choose from:

1. Marketing Solved

If you’re interested in social media, this is a great community to expand your network, grow your social media presence, and learn from experienced people.

Kat Sullivan started Marketing Solved because she noticed that there was a lack of engagement from Facebook group founders with members. The company focuses on connecting small-business owners and marketers with useful resources.

I have observed that Kat is quite generous in sharing her experiences of working with entrepreneurs and brands. She has also been featured in various publications such as Inc., Entrepreneur, and Fast Company. Furthermore, she is also the co-founder of social media management tool Tassi.

Members of the group share a lot of different kinds of content with each other, like case studies of interesting marketing campaigns, invitations to free marketing courses, and questions about starting and making money from online brands.

Founder Aaron Krall created SaaS Growth Hacks to fill the need for a quality community for SaaS founders.

As a SaaS conversion specialist, Aaron has a lot of experience with email nurture campaigns that convert expired trial users into paying customers. Today, he uses that experience to help others in his Facebook group, which includes the founders of established tech companies such as Intercom and AdEspresso.

The members of this group are willing to share their knowledge on how to start or grow a SaaS business, or how to improve or create better products.

The discussion will also include growth strategies for email marketing and product launches. Therefore, the group is more likely to be more experienced marketers.

Peep Laja believes in using evidence to marketing, and as a result, created ConversionXL (CXL). His Facebook community is based on this same idea, where members share their failed experiments and look for advice on topics such as analytics and growth.

Most discussions center on Google Analytics, CRO audits, Google Search Console, and recommended marketing reads.

The depth of the conversations on Peep will teach you something new about CRO-focused marketing. Peep also doesn’t allow spam or link dumping, which is something we can all appreciate.

This group helps SaaS founders and digital marketers of all levels share knowledge, ideas, and growth hacks.

I’ve found the community to be very helpful. People are sharing their experiences and ideas on how to generate leads for SaaS startups, B2B marketing outreach tactics, and brainstorming ideas for marketing outreach. This is a great place to get new ideas and learn from others’ experiences.

While you are allowed to post promotional content, it must be directly related to SaaS. You may also come across job postings for marketing roles that are either freelance or full-time.

This group is designed for people who want to talk about marketing strategies, social media campaigns, and how to manage client relationships (for agencies). These discussions can get very detailed, so it is helpful to have some knowledge about marketing before joining the group.

Catherine Howell, the founder of the company, is also very active in the community. She has been featured in Entrepreneur and Inc.

For instance, she regularly poses questions or relatable memes.

The only downside to Facebook Ad Hacks is that there are so many posts every day. With 28 posts per day, it can be hard to keep up and your questions may go unanswered. I turned off notifications for the group, but I still check it occasionally when I need help or inspiration.

Sisters in SEO is an organization that began in 2018 to support underrepresented groups in the tech industry, including women, minorities, and gender-diverse people.

The founding story of the Facebook group is interesting. After attending an SEO course by The Content Factory, Samantha Pennington reached out to agency owner Kari DePhillips. The pair soon found common ground in wanting a safe place to share SEO knowledge—and so they set up the Facebook group.

Today, the community is a place where members can discuss general and technical SEO, get career advice or learn about job openings, and find out about recommended SEO tools.

The members seem friendly and supportive, just like the members of Women in Tech SEO. I also appreciate that there are plenty of jokes about SEO.

This marketing group focuses on more specific topics, such as redirects, Google Search Console, improving low click-through rates, etc. There is a lot of activity in this group, with up to 20 quality posts being made each day.

After working as an affiliate marketer for tech majors Uber and Lyft, Schieler Mew decided to turn his focus to local SEO to help small businesses thrive.

He is the co-founder of ServiceLifter.com which is a marketing agency that helps home-service companies to grow and develop their online presence.

Schieler is focused on sharing knowledge with members of the Google SEM Mastermind community. In addition to anecdotes and interesting findings, he runs educational polls to help marketers find further growth. There are also moderators who share interesting takeaways with the growing community.

This group is for people who want to feel comfortable asking dumb SEO questions without feeling embarrassed. This group encourages open discussions among its members.

The Google Webmasters Central Blog is a great place to learn about technical SEO, Google Analytics, and Google Search Console. There is usually around seven new posts every day, and these posts often generate lively discussion among the commenters.

The community is welcoming to marketers of all levels, providing an opportunity to learn from experts while asking questions without fear of judgement. The page has a strict policy against self-promotion, ensuring that learnings and discussions are streamlined for members.

Even though Jim Munro is the founder of the group, he is still very active within it.

He gathers questions from a group each month to ask SEO experts in a livestream on his YouTube channel. The channel is currently on its 426th episode.

9. The Daily Carnage

We bring you the latest news, tools, tips, and tactics in the marketing world so you can break free from the monotony.

The Daily Carnage group was originally created by Carney in his newsletter called The Daily Carnage. The group was originally just a place to continue discussing topics from the newsletter, but has since evolved into a group of marketers who share ideas and have fun.

I love this group and highly recommend joining it. If you do, you should also subscribe to The Daily Cargo to get the most out of the group.

According to Mark Rogers, Marketing Director at Carney and admin of the group, the perfect group member is someone who is willing to engage with others. The best groups are the ones where members give and take advice. Rogers wants every group member to contribute their opinion, regardless of their level of experience.

10. Word Workers

The Facebook community for writers who consider writing to be a major part of their work.

I really enjoy the engagement in the Word Workers group. I need to spend more time in there, since there is a lot of valuable information being shared. Joanna Wiebe, who is a great copywriter and the creator of Copy Hackers, is sometimes seen in the group, so it’s definitely worth checking out if you’re a writer or if writing is a part of your job.

I spoke with Karine Bengualid, the manager of the Word Workers community, who told me that Joanna Wiebe, of Copy Hackers fame, created Word Workers as a place for (copy)writers to get and give advice, celebrate wins, and (most importantly) convert like a MOFO. Those who aren’t part of Word Workers should have serious FOMO. Thanks to her incredible following, thousands of writers from around the world (including some of the best copywriters) have this amazing place to go to talk shop and make new copy friends.

11. Social Media Managers Group

** Facebook’s oldest and most active group of social media professionals is open to all skill levels and questions are welcome.

The Social Media Managers group has a lot of engagement because it has over 30,000 members. If you post a question in the group, you will get a lot of different answers. I’m surprised that a group this large doesn’t have more spam, but the administrators do a great job of keeping the group clean and making sure it has valuable content.

There are so many people posting in this group that you will probably want to turn off the notifications. Bookmark the group so it is easy to find and keep it handy.

The admins for this group introduce themselves in a video that is pinned as an announcement for new members. This is the only group I have found that has great welcome content.

12. Digital Marketing Questions

This group of people are all digital marketing professionals or people who want to learn more about digital marketing. The group is a way for them to network with each other, share relevant information, and ask questions.

This group is different from others because it is spam-free and the discussions are always valuable. New members are given a pinned post that reminds them of the rules and sets the tone for the group.

I asked Ryan Stewart why he started The Blueprint Training group on Facebook, and he said it was to build a community of like-minded people who could share ideas and network. He never imagined it would grow to be as large as it is today.

13. Women in MarTech

The initial goal for this is to create a resource for:

– people looking to book speaking opportunities (#JustSayNoToManels)

– collaboration

– peer support, and more

I like Women in MarTech because it’s a new group with a lot of potential. The administrator does a great job of starting new and interesting discussions, and is adding even more value by creating a directory of women in MarTech that members can sign up to be listed on.

Christine Mortensen, founder of Sprk’d and the Women in MarTech group, explained why she started the group. According to Mortensen, she “started this group rather organically because [she] needed to replace [herself] for a speaking gig on SEO and didn’t have a super specific place to turn to post an announcement beyond LinkedIn.” Mortensen went on to say that the group has since grown into “an incredibly supportive community” that is now part of a larger mission at Sprk’d to help 1,000 women-owned businesses generate $1 million in revenue.

I’m loving being part of this group as a woman marketing professional. I see a lot of great support from the other members and I’m excited about the opportunity to get speaking gigs and learn from more experienced speakers through this group.

14. Marketing Solved

You will have access to exclusive marketing training, tips, tutorials, articles, business and marketing strategies, success stories, amazing business support, freebies and greatness!

Marketing Solved is a group of 15,000+ people who, for the most part, are not in the other groups I’m in. I find it strange that there’s not more overlap, but I guess it just goes to show that like attracts like. I tend to see a lot of the same faces in some of the other groups I spend the most time in.

The administrators of this group do an excellent job of creating traditions – threads that focus on one specific thing on certain days. Sometimes these threads encourage people to promote their own content, share job opportunities, or promote their services. This is a great way of keeping all that content out of the regular feed of the group.

The people in this group make me feel safe. They ask questions that make it seem like they are non-judgmental and welcoming. I read a post recently where someone asked for feedback on their new speaker website. He must have felt comfortable enough to do that in this group, which says a lot.

Find your perfect inbound marketing Facebook group

It’s better to join a few good Facebook groups than a lot of groups. Watch and learn from what others do, and don’t be afraid to be choosy. Also, follow the group’s rules and always be willing to learn!

 

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